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Visitors’ Rating: 

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Aweber claim to be the easiest newsletter tool available, with a tonne of pro features. This is a big claim, with such a suite of innovative features and especially as their prices are so competitive.

That said – Let’s break down the PROS and CONS. We invite you to check out below details, add your comments and record your rating.

Overview of Aweber

AWeber is a very popular marketing solution with advanced options for integration, including leading business tools and systems such as Zendesk, Salesforce, WordPress, PayPal, LeadPages, and WordPress, to name a few. Sign-up is simple and For those who are new to email marketing, AWeber offers regular live webinars for added instruction and training.

 

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30-day free trial,
Unlimited emails, Low-cost plans.
Great help materials,
and Extensive reporting capabilities.

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Credit card mandatory for sign up,
No Google Analytics,
Cannot import from third-party address books.

[/su_column][su_column size=”1/3″ center=”no” class=””]BOTTOM LINE

AWeber gives you the flexibility to manage contacts and customize your own email templates, but not a lot of third-party integration. [/su_column]

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Product: AWeber
Industry: Email marketing
Founded: 1998
Headquarters:  ChalfontPennsylvaniaUnited States
Key people: Tom Kulzer (Founder CEO)
Website: aweber.com
References: crunchbase.com ; PCMag;

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What is Aweber? 

AWeber is an email marketing service provider hosting email newsletters, autoresponders, sequential follow up, and RSS to email services for 120,000 small business clients worldwide.  AWeber is a  is a very popular marketing solution branded by many experts and professionals as one of the best platforms for email marketing.

At the same time, AWeber is a well integrated system that blends easily in every software ecosystem. You can use it seamlessly with platforms such as Cyfe, Launch Effect, Drupal, WordPress, Raven, Unbounce, Magento, and many more.

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Aweber Email Marketing Packages:

Aweber has no free trial or free version to test out the service-but does let you try out the software for just $1 during the first month. and you have to send an email to support in order to cancel. AWeber offers month-to-month, quarterly, and annual plans and the price you are expected to pay for it will depend on the number of active subscribers. Here are the details:

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$19/month: Up to 500 subscribers.
$29/month: 501–2,500 Subscribers.
$49/month: 2,501–5,000 Subscribers.
$69/month: 5,00110,000 Subscribers.
$149/month: 10,001–25,000 Subscribers.
Get a quote  25,001+ Subscribers.

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Aweber Features: 

Aweber has many features and we list the following:

  • Sign Up Forms, Email Newsletters and Blog Newsletters
  • Drag and Drop Editor and HTML Email Templates
  • Subscriber Management and Email Analytics
  • Email Marketing: Direct, Permission, Bulk and Business
  • AWeber Mobile App

Aweber Other Elements: 

  • Aweber can’t import contacts from Gmail or other third-party address books. However, a CSV file can be generated using the import tool but AWeber has to know from where your subscribers came —whether they signed up on a form, bought a product and opted to receive mail, or gave verbal agreement. AWeber also wants to know whether the list is being moved from another mail marketing provider.
  • AWeber have different processes for creating Follow-up Series, which are essentially: Follow-up emails sent automatically every time a new user is added to verify their subscription, They have also Broadcast messages which are one-time messages, such as newsletters, and finally a Blog Broadcast. Also there is the Email Template Manager, where existing templates can be customize or write a new using AWeber’s API.
  • Aweber allow to send newsletter right away or scheduled but no option to send campaign at a specific local time based on a recipient’s location or events, such as their birthday, or location.
  • For each campaign, you can see the open and click rate as well as the number of replies and unsubscribes. There’s no Google Analytics integration, but there is a very helpful step-by-step guide on how to use Google Analytics on a Do-It-Yourself (DIY) basis with AWeber.
  • AWeber has one of the most extensive sets of reports including: list opens over time, list clicks over time, new subscribers, subscriber growth, ad tracking, subscriber location, follow-up statistics, and more.
  • Help & Support: AWeber is all about hand-holding. There are numerous video tutorials to help you figure out what to do, and almost every field or option to fill out has a link that opens up the relevant help text. Unfortunately, live help is very limited. Phone and chat support options are only available during business hours.

Conclusion: 

AWeber offers a mix of basic features (such as file import) with advanced features (creating your own email templates) in an easy-to-navigate user interface. AWeber’s extensive reporting tools and user segmentation abilities make it a solid performer. It does quite a good job at educating first-time users with its articles, videos and podcasts.

Disclosure – All data & opinion mentioned on this review are based on either my experience as a paying customer or based on a summary of other reviews referenced in Profile section.

 

We hope this article helped you have a clear idea about AWeber.

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Aweber – Email marketing
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